The innovative range has paved the way for single malt whiskies for five decades
To celebrate the 50th Anniversary of its ‘Connoisseurs Choice’ range, family-owned whisky creator Gordon & MacPhail is enhancing the range with a series of single malts aged 30 years and above.
George Urquhart, second-generation member of the Urquhart family that owns Gordon & MacPhail, first pioneered the ‘Connoisseurs Choice’ range in 1968 at a time when very few whiskies were bottled as single malts. Presenting these new releases as a range effectively invented a category in a market which, up to then, had been dominated by blends. In the late 1960s the ‘Connoisseurs Choice’ range provided a platform for many of Scotland’s single malt distilleries, some of which had never before been released as single malts.
Gordon & MacPhail
At Gordon & MacPhail, they believe that the wood really makes the whisky. And they are right.
In the mid-1960s Gordon & MacPhail took the unprecedented step of launching a range of single malts under the brand name ‘Connoisseurs Choice’. Until this time, many of the whiskies the range featured would not hve been available as single malt. Today, ‘Connoisseurs Choice’ retains this exclusive nature with a range of rare and sought after single malts from Distilleries throughout Scotland.
Wood Makes the Whisky
The wood that makes the whisky. In the mid 19-60s Gordon & MacPhail’s took the unprecedented step of launching a range of single malts under the brand name “Connoisseurs Choice “.
Until this time, many of the whiskies the range featured would not have been available as single malt.Today, Connoisseurs Choice retains this exclusive nature with a range of rare and sought after single malts from the distilleries throughout Scotland.