Scotch whisky distiller Tomatin has today, Friday 10th March, unveiled its hotly anticipated, limited-edition single malt series, Five Virtues. Five Virtues draws its inspiration from the nature’s elements – Wood, Fire, Earth, Metal and Water – and comes uniquely packaged in cartons adorned with contemporary Scottish art, created by Eva Ullrich.
Comprised of five distinguished single malts, each with a limited run of 6,000 bottles, the range has been crafted with inspiration from each element. These include heavily charred oak, Bourbon barrels and, unusually for Tomatin, peated malt. Each of the Five Virtues malts comes with its own distinct complexity and character; Wood has been aged in French, American and Hungarian oak casks, while Fire is matured in heavily charred oak, simulating fresh vanilla flavours.
Earth exhibits rich and intense peaty flavours as a consequence of maturing in peat-dried malted barley casks and Metal is expressed by the distillery’s 12 beautiful copper stills. Completing the series, Water is distinguished by its naturally pure soft water from the Alt-na-Frith burn, which is drawn year round but employs a winter- distilled spirit to enrich the final flavour.
Jennifer Masson, Tomatin Marketing Manager, said, “As our brand grows we are increasingly inspired by global concepts and the Five Virtues series was born out of this inspiration. We wanted to release a creative limited edition series focussing on the effects of different cask maturations, while linking it to a wider concept. That is something that we have achieved with Five Virtues and we are incredibly proud to be launching the series onto the market this month.”
The unique design concept for the packaging was brought about through a fruitful partnership with abstract artist, Eva Ullrich. Eva was tasked with visually representing the five elements and the complexities within the different distillations involved in the series.
Artist, Eva Ullrich, commented,
“Having spent many years in Scotland and enjoying a nip of whisky myself meant this project was a pleasure to work on. I’m really excited to see my work on a medium that is more accessible to the public and for it to be appreciated by people who perhaps wouldn’t usually engage with abstract painting.”
Tomatin recently won Distiller Of The Year 2016 and Brand Innovator Of The Year 2017 at the Icons of Whisky Scotland Awards. Tomatin currently ranks in the Top 10 Single Malt brands in the USA and is one of the fastest growing in the UK. The Wood and Fire expressions can be enjoyed now, from £49.99, while Earth, Metal and Water will be released later this year. For additional information please visit www.tomatin.com/5virtues
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