Compass Box Whisky Co. and The Whisky Shop join forces for whisky tasting ‘World Record’. 2 Great Men, 3 Great Whiskies, 8 Great Whisky Shops, 24 Hours, 683 miles!
To mark the arrival of their trio of award-winning whiskies – Great King Street, The Spice Tree and The Peat Monster –across the 19-strong empire of Whisky Shops, boutique whiskymaker Compass Box is embarking on a journey from Inverness to Brighton, via 8 cities, 8 Whisky Shops and 8 different tastings, in an attempt to set a whisky tasting world record and raise money for charity along the way. The twist? The whole tour will happen in just ONE day.
Whisky Shop Managing Director, Andrew Torrance, explained: ‘We are delighted to list the Compass Box range in our stores from Spring this year. When we were discussing a launch plan we thought the best way to bring the magic of these whiskies to our consumers was of course to let them taste the product.
What better way to do that than in one day! Inverness to Brighton in one day. I’m really looking forward to it and I know our customers will get right behind the challenge. Like all the best ideas, it was hatched over a good dinner and a glass of whisky.’ …………..
That sounds interesting, don’t you think? … just read the entire article here: www.thewclub.co.uk/
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